"The Four Day Win" Author, Dr. Martha Beck, Talks with The Diet Channel
2. The Book at Amazon3. Book Review: The Four Day Win: End Your Diet Wars and Achieve Thinner Peace
Written by Mary K. Williams,Published March 26, 2007
Changing the way I think about food and my body in just 4 days.
Martha’s idea is that:
“A 4-day win is a simple method for breaking large, overwhelming goals into comfortable, bite-sized pieces that are accomplished over a four-day period and anchored with rewards to encourage positive behaviour. Once you complete a 4-day win, you take your buzz of accomplishment and create another one.”
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